But now make yourself comfortable!
In this section, you’ll learn about how wonderful WorkingDay was born and grew up!
On November 2, 1998, battered by harsh autumnal winds and rainfall, a recruitment company is born.The three founders of the company empty a symbolic bottle of delicious French wine leaving their autographs on the bottle.
In 1999, we plucked the first garlands born of our commercial activity, being the first company in Latvia to offer recruitment services on the Internet. It was hard work explaining to our clients what the Internet is and why employees could be found there. We began to compile a CV database (... if only we’d known that one day it would become the biggest in Latvia...)
In 2000, we clearly defined our market segment, established an optimal product offering and were able to boast a core base of loyal clients. As a company, we place special emphasis on the employee competence and high corporate culture.
In 2001, we organised a number of sizeable promotions. We were the first recruitment company in Latvia to organise an ‘Employment Stock Exchange’ as part of the ‘Baltic IT&T’ exhibition. Each participant at exhibition had the chance to attract potential employees to their company during the exhibition. We organised a huge e-mail promotion ‘Five Friends’, which serves as the platform for the birth of the free ‘Job Agent’ service. We began to offer outsourced services, which were then comparatively unknown in Latvia.
At the beginning of 2002, we entered into a three-sided agreement (signed by Minister for Special Assignments in State Reform Affairs, Janis Kruminš, NPO SSIA ‘Latvijas Vestnesis’ and SIA ‘WorkingDay Latvia’) that ensured the re-publication of all job competitions announced within the State sector on the Internet on the WorkingDay home page. We are the only recruitment company that represents the interests of the State. On October 15, 2002, we unveiled the first specialised recruitment and career Internet medium in Latvia, ‘Career Academy’.
2003 confirmed that WorkingDay had established a firm foothold in its market segment and had begun to grow rapidly. We organised the by now traditional ‘Employment Stock Exchange’ as part of the ‘Baltic IT&T’. We relocated to a larger office that was brighter and more homely – on Baznicas iela. We installed a large aquarium at the office and hired three new employees. Irrespective of summer and vacation periods our volume of work continued to grow. Suddenly, we understood that for the past year we’ve operated without any sales activities – servicing those clients who we found by ourselves or who came to us on the recommendation of our existing co-operation partners. We realised that there was a still a lot of untapped potential in the company.
2004 began well not for us, but also for anybody utilising WorkingDay services. WorkingDay new Internet home page was launched which is much handier and attractive than the previous one. This was the first year when the popularity of the ‘Employment Stock Exchange’ organised by WorkingDay grew to the point that it was also organised as part of the ‘Construction World’ exhibition. During 2004 as part of WorkingDay’s preparation for Latvia’s accession to the EU, we entered into a co-operation agreement with one of Europe’s largest recruitment companies “JobPilot GmbH” which operates in 11 European countries; major goals can only be achieved through the choice of the most powerful co-operation partners!
In 2005 WorkingDay began to establish a network of co-operation partners in the Baltics and the European Union. The first cornerstones were laid for its new “Business Incubator” project. The number of specialists employed by the company exceeded the 20 employee threshold that enabled WorkingDay to be recognised as Latvia’s largest personnel recruitment company. We rented an office twice as big as the previous one (in the same building, another floor) and ordered another aquarium. We began to actively develop our job interviewing and evaluation services. The third mobile phone operator Bite Latvia entered the Latvian market and selected WorkingDay as its exclusive co-operation partner in personnel recruitment. This happy event served as a quality sign regarding the services provided by WorkingDay. We also began to provide employee leasing services. Moreover, we sponsored the international student organisation, “AIESEC”.
In 2006 WorkingDay personnel recruitment services “entered Europe”. WorkingDay began to recruit employees for companies based in Denmark and Norway. Exclusive co-operation was commenced with several Internet portals including TVNET, Building.lv and VID.lv. By the end of the year, the number of employees working within the company in personnel recruitment reached 30 and more than 40 employees were leased to WorkingDay clients. The company’s management decided to establish WorkingDay as a model company in employee motivation and work organisation. Various additional bonuses for employees were introduced. These included health insurance, loyalty bonuses for the number of years spent working for the company, training and experience exchange. The management structure was improved. During 2006 WorkingDay was instrumental in helping employers to recruit 980 qualified specialists and managers. The company’s turnover continued to grow rapidly and increased by 114% compared to 2005 far exceeding the planned figure of 40%. WorkingDay donated LVL 6500 to charity.
In 2007 WorkingDay was the recipient of more good news! A study of the personnel recruitment market in Latvia conducted by the Latvian Association of Business Consultants revealed that WorkingDay had the secured the prestigious no.1 position among Latvian personnel recruitment companies according to turnover. The company continued to grow rapidly by introducing the CRM system in its daily work and systematising its daily work with clients.
2008 brings serious turmoil to the Latvian economy. In contrast, thanks to its leading position in the market and experience accrued over a decade, WorkingDay continues to develop successfully and even manages to increase its market share. The company launches a new service – direct search or headhunting. This is also a fruitful year for WorkingDay’s friendly team, because the latest employee to take maternity leave is the seventh mum to do so whilst working for the company! In a further development, the Association of Business Consultants collates information about the turnover of Latvian recruitment companies which shows that WorkingDay once again retains its stable position in 1st place this year. In November the company celebrates its 10th birthday and conducts the “Most Desirable Employer” study once again.
In 2009 unemployment clouds gather over the Latvian jobs market. On 22 March Welfare Minister Uldis Augulis informs State President Valdis Zatlers that 113,000 people or 10.4% of the population are out of work in Latvia. Hard times set in within the personnel recruitment sector – businesses optimise human resources and there is a threefold reduction in job offers. We tighten our belts and continue to operate in economy mode and have sufficient commissions to survive thanks to our formative work in previous years. In light of the economic crisis, we defer the development of a new Internet homepage in expectation of better times ahead and continue to improve the functionality of our existing page and personnel recruitment methods. By now the “Most Desirable Employer” study has become a tradition; so much so that it is the subject of considerable interest from employers from the very start of the year. In spite of considerable optimisation measures requiring significant funds, the company ends the year in profit.
In 2010 a number of personnel recruitment companies in Latvia go out of business. WorkingDay has a duty to its long-standing clients to remain in the Latvian market and continue to provide high quality services on a consistent basis. Seeking additional ways to negotiate the crisis successfully and preserve jobs, the company starts to develop job placement services overseas. However, after the company’s management visits England and sees firsthand the conditions being offered to guest workers from Latvia and following a sharp exchange of views with the institutions responsible; WorkingDay’s management closes the section “Work overseas” in an effort to stem the exodus of the workforce from Latvia. The second half of the year sees the Latvian jobs market showing signs of recovery with companies starting to offer jobs once again. Having restructured the company, WorkingDay hires two new employees. A ray of sunlight appears between the dark clouds of the crisis, but everybody knows that the recovery of the jobs market will be slow. The results of the annual study “Most Desirable Employer” also reveal growing optimism within the jobs market – the decline in salary levels has stopped and there are fewer instances of salaries being paid “in an envelope”.
Every WorkingDay Latvia employee is proud of their company and is firmly convinced that it is his very best workplace!
Accordingly, our slogan is It’s a Pleasure to Work!